SM Launches 60th Anniversary Celebrations

May 24, 2018 by

SM Launches 60th Anniversary Celebrations

Lipa City – SM launched its 60th Anniversary celebrations by lighting up the iconic Mall of Asia globe, and with it, starting off a series of exciting 60 themed visual attractions, fun experiences, and interactive activities for its customers from May to October in SM malls nationwide.

The SM story began in 1958 when founder Henry Sy, Sr. opened the first Shoemart store in downtown Manila, introducing exciting new merchandising and retailing concepts.  At that time, Mr. Sy, who has been honored as the Father of Philippine Retail by the Philippine Retailers Association, thought that if he could sell a pair of shoes to every Filipino, he could be a successful man.

In the 1960s, Shoemart expanded its shoe store chain and became one of the pioneers in the new urban centers in Makati and Cubao.

In the seventies, Shoemart evolved into a department store, becoming SM, which has been synonymous with one-stop shopping excitement. SM positioned itself for growth in the 1980s, expanding its department store chain and venturing in the supermarket and appliance business.

1985 saw the opening of the first SM shopping center, SM City North EDSA.  It was a time of a major political and economic crisis, but the mall was an instant success, paving way for the so-called malling phenomenon in the Philippines.  Malls became part of the Filipino lifestyle, places where families and friends could shop together, dine together, and have fun together in world class surroundings.

Today, SM has close to a thousand retail stores, and 70 malls in the Philippines, and 7 malls in China.

Through its property arm, SM Prime Holdings, SM has also become a leading developer of residential condominiums in Metro Manila, where residents could live like a star at affordable prices.

Mr. Sy always believed in tourism as a catalyst, and with that, built destination malls like the SM Mall of Asia.  Through SM Hotels and Conventions, the company now owns and operates world class hotels, a state of the art arena, convention and exhibition centers, and premier beach and mountain resorts.

SM 60th anniversary
Shares
  • Facebook
  • Twitter
  • Pinterest
  • Google+

The iconic globe at the SM Mall of Asia lights up with the anniversary to launch SM’s 60th Anniversary celebrations. SM, which was established as a shoe store by Henry Sy, Sr. in downtown Manila 1958, has since grown to become part of the lives of millions of Filipinos through its retail stores, malls, residential condominiums, hotels and convention centres, and banks.

In the finance area, the acquisition of Banco de Oro in the 1980s enabled SM to provide better cash management services to its suppliers and retail banking services to its customers.  Today, as the country‚Äôs largest bank in terms of resources, deposits, and loans, BDO has made finance inclusive for millions of Filipinos.

Through SM Foundation, SM reaches out to communities with its educational, health, and livelihood training programs aimed at making farmers self-sufficient. Through SM Cares, SM has undertaken environmental programs by building green spaces in its malls, as well as sustainability efforts, trash to cash recycling, and disaster risk reduction programs.  It has also make going around the malls easier for those with difficulties through PWD program.

Follow me

Jay Recinto

Co-Founder/Head Blogger at Hello Lipa
As a frustrated chef, Jay puts his Certificate in Culinary Arts from the International School for Culinary Arts & Hotel Management to good use by eating...a LOT. As the co-founder and head blogger for Hello Lipa, you'll often see Jay touring the city for the best places to dine in and the most fun events to attend. If not doing Hello Lipa duties, you'll see Jay either at a Starbucks or at the gym, if not doing hubby and daddy duties at the Recinto/Hello Lipa HQ.
Follow me

Related Posts

Tags

Share This

Leave a Reply

Your email address will not be published. Required fields are marked *

Pin It on Pinterest

Shares
Share This